Joana Mateus
Mudança e design
Change and design
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Change and design
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A Joana é peixeira por parte da mãe e agricultora por parte do pai mas foi no design que encontrou a forma de fazer pazes com esta carga hereditária. Mudou-se do campo para a cidade para trabalhar a desenvolver marcas, campanhas de comunicação e projetos de inovação para clientes grandes e pequenos. Acabou por abrir a Peixaria Centenária onde, com o design, aprendeu a vender o seu peixe.
Joana is a fishmonger by mother side and farmer by father side but it was in design that she found the way to make peace with this hereditary load. Moved from the countryside to the city to work with developing brands, communication campaigns and innovation projects for clients, big and small. Ended up opening the Peixaria Centenária (Centennial Fishmonger) where, with design, she learned how to sell her fish.
Joana is a fishmonger by mother side and farmer by father side but it was in design that she found the way to make peace with this hereditary load. Moved from the countryside to the city to work with developing brands, communication campaigns and innovation projects for clients, big and small. Ended up opening the Peixaria Centenária (Centennial Fishmonger) where, with design, she learned how to sell her fish.
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